Al et al

Next Gen website

aletal — Tue, 07 Sep 2010 07:26:34 +0000

Web content for a new division of Connolly Suthers Lawyers, specialising in estate planning and succession law.

Client: Connolly Suthers Lawyers. Design: Entica.

Signs of Life

aletal — Thu, 12 Aug 2010 08:38:32 +0000

I’ve set up a new website for my verbal art …

signs-of-life.com.au

Next Gen branding

aletal — Thu, 29 Jul 2010 00:04:09 +0000

Name & tagline for a new division of Connolly Suthers Lawyers, specialising in estate planning and succession law.

Client: Connolly Suthers Lawyers. Design: Entica.

Next Gen ad

aletal — Wed, 28 Jul 2010 23:00:23 +0000

Magazine ad for a new division of Connolly Suthers Lawyers, specialising in estate planning and succession law.

Client: Connolly Suthers Lawyers. Design: Entica.

Connolly Suthers Lawyers “Saint” TVC

aletal — Fri, 11 Jun 2010 01:42:57 +0000

Back in the 60s, a bunch of daredevil engineering students abseiled off the side of Townsville’s Castle Hill, and painted a figure of the Saint on the cliff face (inspired by the popular Simon Templar TV series of the day and same name).

The Castle Hill Saint has become something of an icon in Townsville, watching over the town. When council planned to remove the “graffiti”, public outcry saved the Saint.

A few years back, we enlisted the Castle Hill Saint as a mascot for Townsville law firm, Connolly Suthers.

This little animated TVC is the latest incarnation.

Client: Connolly Suthers Lawyers. Animation: Bloc Media.

Police Creek interpretive signage

aletal — Mon, 24 May 2010 09:20:59 +0000

An important part of Gladstone’s natural environment, local history and cultural heritage.

This series of signs along a popular walking trail in Gladstone details the historical, environmental and cultural significance of the local watercourse.

The project was an initiative of Gladstone Regional Council, and funded by the Rio Tinto Alcan Community Fund. Content was developed in consultation with numerous representatives from Council, industry, local Indigenous communities, and environment and community groups.

The signage details the life and history of the creek, including some somewhat controversial, previously undocumented local history.

Client: Gladstone Regional Council. Design: See-Saw.

The Not Sign—the sequel to the Love Sign—out now!

aletal — Mon, 22 Mar 2010 12:46:49 +0000

Photo: Michael Zavros

Six years after the best-selling Love Sign first hit the wall, comes a sequel …

Not that the Love Sign thing was ever intended to be a franchise. It was a one-off art-whim. But then it took on this life of its own.

People bought it. Shops stocked it. Galleries hung it.

It made people smile. It took pride of place in homes. It was given with heartfelt feeling and carefully considered thought.

It travelled to more places than the person who created it. It went to lots of weddings and parties. It rubbed shoulders with real artworks in real exhibitions. It hung out in the homes of the famous and fabulous.

People sent glowing emails and gorgeous photos from faraway places. One man wrote to say he had to take it down as his partner was suddenly “with child”. Ah, Love.

It was stolen, plucked from a wall in Acland Street, fleeing and dissolving into the melting pot of St Kilda. Such bad karma, stealing Love.

It was similarly misappropriated, bastardised by a magazine—inspiring a little artwork to take legal action against a major publisher. And Love, though somewhat drained, did triumph.

Yes, it became quite the labour of Love. Suddenly there were 300andsomething of them in 40something cities and towns in adozenorsomething countries.

And still people persisted …

PEOPLE
(admiringly)

We love the Love Sign.

AL
(appreciatively)

Cheers love, ta.

PEOPLE
(inquisitively)

What other art/signs/things do you do?

AL
(matter-of-factly)

Well, nothing … I’m not an artist … It’s just this thing I do.

PEOPLE
(encouragingly)

Oh love, you should do more. The Love Sign’s great. It looks so good in the garage with my Ducati.

AL
(distractedly)

Yes, but, you see … Ducati? Which one?

PEOPLE
(proudly)

916.

AL
(respectfully)

Oh, 916, nice.

PEOPLE
(boldly)

Instant classic.

AL
(concededly)

Indeed.

PEOPLE
(suggestively)

What about something in yellow? The 916 looked hot in yellow.

AL
(philosophically)

It did, yes, but, no, look, to be honest, nothing else I’ve come up with quite lives up to the Love Sign. I just took the most recognised secular symbol and replaced its host word with the most evocative non-expletive. Where am I supposed to go from there? I’ve kind of painted myself into a corner. What’s more, the Love Sign is labour-of-love enough.

PEOPLE
(wryly)

Yeah right, that’s what I thought about my first Duc. What about Ducati model numbers on speed signs?

AL
(politely)

Umm, yes, but it may have, well, limited appeal. And 1098 could look a bit, well, cramped.

PEOPLE
(insistently)

Yeah well try owning/riding a 916.

And so on, and so on, and so …

In the grand tradition of sequels, we seek to continue the story and take our character into exciting and challenging new territory. And see what happens.

See where they’ll go. See what they’ll do. See if our followers continue to follow us. See if some new ones will join us. So here’s something in yellow.

Photo: Erik Williamson

This is not a sign

The Not Sign story

Where to buy or see

Buy online