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Archive for the ‘Copy’ Category

Next Gen branding

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Name & tagline for a new division of Connolly Suthers Lawyers, specialising in estate planning and succession law.

Client: Connolly Suthers Lawyers. Design: Entica.

Written by aletal

July 29th, 2010 at 10:04 am

Posted in Branding,Copy

Next Gen ad

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Magazine ad for a new division of Connolly Suthers Lawyers, specialising in estate planning and succession law.

Client: Connolly Suthers Lawyers. Design: Entica.

Written by aletal

July 29th, 2010 at 9:00 am

Posted in Advertising,Copy

Connolly Suthers Lawyers “Saint” TVC

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Back in the 60s, a bunch of daredevil engineering students abseiled off the side of Townsville’s Castle Hill, and painted a figure of the Saint on the cliff face (inspired by the popular Simon Templar TV series of the day and same name).

The Castle Hill Saint has become something of an icon in Townsville, watching over the town. When council planned to remove the “graffiti”, public outcry saved the Saint.

A few years back, we enlisted the Castle Hill Saint as a mascot for Townsville law firm, Connolly Suthers.

This little animated TVC is the latest incarnation.

Client: Connolly Suthers Lawyers. Animation: Bloc Media.

Written by aletal

June 11th, 2010 at 11:42 am

Police Creek interpretive signage

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Police Creek node 1

An important part of Gladstone’s natural environment, local history and cultural heritage.

This series of signs along a popular walking trail in Gladstone details the historical, environmental and cultural significance of the local watercourse.

The project was an initiative of Gladstone Regional Council, and funded by the Rio Tinto Alcan Community Fund. Content was developed in consultation with numerous representatives from Council, industry, local Indigenous communities, and environment and community groups.

Police Creek node 4

Police Creek node 5

The signage details the life and history of the creek, including some somewhat controversial, previously undocumented local history.

Client: Gladstone Regional Council. Design: See-Saw.

Police Creek node 6

Police Creek node 7


Written by aletal

May 24th, 2010 at 7:20 pm

Posted in Copy,Interpretive

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Fulton Trotter Architects website

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Schools to hospitals. Mona Vale to Mt Isa. 1946 to now.

Web content for an architectural practice with offices in Brisbane, Tweed and Sydney.

Design/development: Designfront

Written by aletal

February 28th, 2010 at 12:34 pm

Posted in Copy,Web/digital

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GreenHats brochure

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GreenHats brochure

It isn’t easy being green. Unless you talk to GreenHats …

A brochure promoting sustainability assessments and building energy ratings and retrofits—and the newly formed GreenHats—to the general public.

Design: The Letter D

Written by aletal

November 26th, 2009 at 9:52 pm

Posted in Copy,Print

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GreenHats ID

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GRE_Logo_RGB

A better built environment

Sustainable Property Development Services (via The Letter D) sought some assistance sustainably developing their website.

“Absolutely!” we chirruped. “But can we do something about the name?”

GreenHats was an instant hit with the client and the public.

We’ll get around to the website one of these days …

Design: The Letter D

Written by aletal

November 25th, 2009 at 7:07 pm

Posted in Branding,Copy

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Seybienne multimedia

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More than 90% of us use less than 10% of our software

A 2ish minute kinetic typography presentation for the launch of Seybienne online software tutes.

Animation by Bloc Media.

Logo design by Creative Plantation.

Music by Scott Coulthart—the client’s husband and my lawyer. Who says blokes can’t multitask?

legalit.com.au

Written by aletal

November 24th, 2009 at 11:20 am

QVS referral kit

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QVS_Fold2-500x375

When our special pals need specialised care

A referral kit for Queensland Veterinary Specialists—Queensland’s first specialist vet centre.

Photo & design: The Letter D

Written by aletal

October 2nd, 2009 at 5:16 pm

Posted in Copy,Print

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Qld Motorways toll collectors commemorative booklet

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Tollies pic

It took a special type to be a tolly

A commemorative booklet for Queensland Motorways to mark the end of 23 years of manual toll collecting in Queensland.

Client: New Word Order/Qld Motorways | Design: New Word Order

Written by aletal

July 31st, 2009 at 12:00 pm

Posted in Copy,Print

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